Imagine building a sustainable business, doing something you already love and that actually works around your schedule (baby bath times, yoga classes, and weekend getaways included). Have you ever considering becoming a Pinterest virtual assistant?
Ohā¦and in only eight weeks.
But thatās exactly what Iāve seen ambitious, driven women achieve during my years as a Pinterest strategist and educator. In this article I am going through the exact process with you, step by step, of How to Become a Pinterest Virtual Assistant (without hustling and without burning out).
First, though, Iāll look at what a Pinterest virtual assistant actually does so youāre clear on whether or not this type of work is well suited to you. If it IS something youād be into, then youāll find out what steps to take to make that dream a reality.
You with me so far?
Letās do this!
What does a Pinterest Virtual Assistant do?
The short version? They help business owners leverage the awesome power of Pinterest to drive organic traffic to their websites & offers.
The longer version? A lot of business owners just donāt have the time to manage their Pinterest accounts, or they simply donāt GET IT as a platform, thinking itās some type of black magic.
But they know the potential that Pinterest has, so instead of doing their own Pinning and working on a strategy on their own, they call in a Pinterest Virtual Assistant superhero to do it for them.
A Pinterest superhero like you, maybe?
Side note: you might hear Pinterest VA, Pinterest Strategist, and Pinterest Manager, but they all mean the same thing.
Weāll get further into the specifics of what a Pinterest VA offers a little later.
Main benefits to becoming a Pinterest VA
Oh boy, where to start!?
First of all, I started my Pinterest management business because of the flexibility that it offered me as a new mom (I went full-time with it when my son was just an infant).
I knew that I needed to have a business that worked around my sonās schedule and managing Pinterest accounts were something that could be pre-scheduled and done from home. I didnāt have to make the choice between working or being there for my son.
Secondly, once you get the hang of things itās a great business model to scale. You can go from offering 1:1 services to branching out to digital courses, digital products and one-off strategy sessions where you can make anywhere from $200-300 for just an hour or two of work!
And finally, Pinterest is BOOMING.
Itās now the 3rd largest social network in the USA and last year alone their user base increased by 26%.
More and more business owners are getting fed up with being at the mercy of engagement when it comes to other social networks like Facebook and Instagram. Theyāre interested in Pinterest because it works more like a search engine than a social network – meaning they donāt have to spend all day āin the DMsā to get leads.
As a Pinterest VA you can leverage this booming interest in the platform and become a real asset to someoneās business.
So, how much does a Pinterest Virtual Assistant make?
This is one of the most common questions that I get asked, but itās not always a simple one to answer.
If youāve Googled it already youāll probably have heard everything from $15 an hour to 5k+ a month. Soā¦.whatās the deal?
Both are true.
When it comes to running your own business you set the ceiling as high as youād like because you control your own schedule.
However, I find that a lot of new Pinterest VAs seriously undercharge because they lack the guidance of a mentor to help them price their services.
For example, Iāve seen women charge as little as $100-$150 a month or take on clients who clearly didnāt have the budget to hire them in the first place!
If weāre talking averages (and remember itāll really depend on your schedule and how much work you can take on) you can expect to earn between $500-$2,000 a month working part time.
But once you scale your services and gain more experience, you can end up earning consistent 5k+ months.
Not bad, right? But that doesnāt happen by magic, itās the result of being strategic and smart about how to run and scale your business.
Now letās break down how to actually become a Pinterest virtual assistant.
.
The Business Foundations for Becoming a Pinterest Virtual Assistant
When it comes to launching your business you canāt just dive right in and start offering services without having a solid foundation: you need to learn the ropes of some business essentials.
Before trying to get clients itās important to first;
- Set some income goals: How much would you need to make each month to live comfortably? Again this works around you ā it can be to generate some side hustle income or to replace your own 9-5 salary. Itāll also help you reverse-engineer what to charge.
- Identify your ideal client: Can I just say how important this is?! Defining your ideal client is not just things like, ābusy business owners who want more traffic to their website.ā Get specific, for example: āwellness coaches who want to increase organic traffic to their 1:1 coaching programs and courses.ā
- Get your website set up: Your website should be functional (speedy and not bogged down with a lot of stuff it doesnāt need), SEO friendly and be appealing to your target audience. This is where you have total control to let your value as a Pinterest virtual assistant shine.
Taking the time to get crystal clear on all this will set you up for success and make all your work and marketing much more intentional in the future.
Want a quick win?
Once you identify your ideal client try filling in the blanks of this statement to help you attract them:
āI help [ideal client] [desired result] by [what you do].ā
For me that might look like:
I help ambitious women turn their passion for Pinterest into a sustainable business with my Pinterest VA Accelerator Program.
You get the gist.
Trust me, this statement will be reworked over and over as you grow, but itās a good idea to write one to help you focus.
Become a Pinterest Virtual Assistant with Offers that Sell
It makes sense that before you can attract clients you have to have some solid offers on the table.
Here is an overview of some Pinterest services you can offer and package to clients:
Pinterest management
- One of the most popular services (and most needed!) is Pinterest account management. This is where a client wants to outsource the daily, weekly and monthly tasks associated with Pinterest marketing
- This is strategic Pinning to help your clients maximize the traffic generated from their Pins and helps them be in the real place at the right time with your helpĀ
- Usually, the scheduling platform we use for this is Tailwind because it complies with all of Pinterestās best practices.
- Youāll also monitor your clientsā analytics to make sure your strategies are working (and you can show off your value in the process!)Ā
Custom Pin Designs
- If youāre a creative, and a bit artsy at heart, then Pin design is an absolute joy!
- You help your clients stand out from the crowd with eye-catching, scroll-stopping Pins and help them outsource the graphic design assets used to grow their Pinterest numbers
- You can create customized Pinterest graphics these on a platforms like Canva
Pinterest Account Audits
- Sometimes when people take the DIY route it gets a littleā¦messy. Thatās where you can swoop in and offer a Pinterest account audit to show them where theyāre missing potential for growth and how they can improve.
- The bonus? Youāll have flexed your Pinterest muscles and revealed your expertise so they might end up hiring you to take over for them.
Pinterest Strategy Consultation
- Know what growing business owners love? Getting access to a strategic assess to a customized action plan to help them grow their traffic and leads using Pinterest but they want to bring the execution in house
- In this model of service, you provide a custom review and strategy plan for the client and coach them on how to execute this plan successful
āBecome a Pinterest Virtual Assistant for the freedom that you want in your life,ā
ā Christina, one of my Pinterest VA accelerator graduates.
Attract and Onboard new Clients as a Pinterest VA
There are so many different avenues when it comes to attracting your dream clients, so it can get pretty overwhelming.
You can go anywhere from Facebook Groups, Instagram, Pinterest, cold outreach⦠but if you can get someone to refer you?
Thatās worth its weight in gold.
Reach out to friends and family and just let them know about the services youāre offering and if they know anyone who might be interested.
You can also make a list of all the potential clients youād love to work with and start sending whatās known as ācold pitchesā.
Word of warning: donāt make cold pitches generic, copy-and-paste jobs and mass email them to everyone on your list. Really get to know the people you want to pitch, see whatās going on in their business and introduce yourself as someone who can help them achieve their goals through Pinterest.
Client Retention as a Pinterest VA
This means having an amazing client onboarding system and also what you can do throughout your relationship with clients so you become indispensable to them.
This process is made 10x faster if you have great templates and coaching from someone whoās gone before you. So make sure any Pinterest VA training that you invest in focuses on this crucial aspect.
The types of templates I offer my students (and recommend that you have to run a successful Pinterest management business) include:
- Discovery call templates
- Pinterest client email templates
- Swipe files and templates for onboarding clients
- Reporting templates for monthly report, stats and growth metrics
Not only this, but youāll need to embrace some of the organization tools that will help you work smarter and more efficiently.
I know that can be a bit intimidating, but I promise you that with a little guidance youāll wonder how you ever lived without them!
This is super important because what Iāve noticed when training new Pinterest VAs is that many of them end up feeling frazzled and frustrated by not being properly organized. Having a repeatable system and understanding the organization tools thatāll boost your productivity will be a lifesaver when your client list starts to grow.
The organization tools that I teach to new Pinterest VAs are essential for staying productive and being able to take on more clients:
- Pinterest pin tracker and client content management system
- A Pinterest business HUB to store all your daily, weekly and monthly tasks
- Design templates, time saving tools and more
Trust me when I say that all this is what makes the difference between a good Pinterest virtual assistant and an AMAZING Pinterest virtual assistant.
Having a solid system for retaining clients will help you create a <strong> stable income </strong> and means you wonāt always be hustling for new clients.
Want Pinterest VA Training from someone whoās built up a six-figure Pinterest Management Business?
Iāve been around the block when it comes to helping ambitious women become Pinterest virtual assistants, Iāve also helped hundreds of brands and businesses build their Pinterest empire.
My exclusive program, the Pinterest VA Accelerator is not just some āI recorded a couple of videos you can watch, OK bye!ā type of deal. Cuz that’s going to help you grow a profitable business.
Youāll be part of a thriving community where youāll be supported every step of the way and be kept accountable, not only by me, but also by other like-minded, driven women who are on the same journey.
Because letās get real – starting a business from scratch on your own is SCARY (trust me Iāve been there…)
So, if you want to crush your goals youāre going to need some serious support. I only run this program a few times a year because it means that everyone is on the same page and motivation levels stay high every step of the way.
Itās one of the only programs that actually gives you the 1:1 coaching support (as in DIRECT access to me) that you really need to make a success of your business: because one-size-fits-all DOESNāT work.
In a nutshell, nothing is off the table: you can ask me anything and get answers that are 100% tailored to your business.
I donāt do cookie-cutter and neither do you: you want an intentional business that works around your time, schedule and unique talents.
And to achieve that you need a mentor not just a pre-recorded course.
You can sign up for the waitlist directly below and Iāll send you all the juicy info when registration rolls around again.
But act fast because enrollment only opens a few times a year!
Weāll be waiting for you on the inside.
Hiring a graduate from Meaganās program was amazing! She does monthly reports for me, meets with me, is diligent and presents all the analytics.
DAWN BRADLEY, Speaker, Teacher and mentor
If you are looking to start or scale your Pinterest based business, join the waitlist for my program to find out when we open the doors next!
I am interested in learning more about your VA Pinterest course, I am trying to learn pinterest to grow my boutique as well as this might be a viable side hustle to do to keep a consistent income flow when the boutique is slower.
emailed you!
Will there be training and how much?
Hi Mariz! We do offer training but it won’t be happening again until the fall. Did you put your name on the waitlist? Send me an email about the investment. It is a high touch coaching program so you will want to save for it.
I would love to sign up
I can add you to the waitlist Shelonda!
More Info, please! ?
I am interested in learning about your program. However i know very little about being a virtual assistant. Ive always been in sales. I need to work from home so this kind of job would be perfect for me.
Tell me more!
Hey Tanya!!! Do let me know how I can support you!
Hi! Iām on your waitlist for Pin Potential! Iām very excited to do your coaching program, when will it open up next so I can get started?
Just emailed you!
Iād love to become a Pinterest VA please send me the details on how I can do you Pinterest VA Accelerator course please! ?
Sent you an email!
Hi Meagan,
Can you please send me details about accessing your course?
Thanks
I would love info please!
Emailing you Katie!
I would love some more info about this!
Iām interested, please send me some info!
Would love more info!
Hi Meagan, I am very interested in this, and would love more infor! I absolutely love Pinterest so I think this would be a great fit for me!
Looks like you’ve got a program called Pin Potential and another called Pinterest VA Accelerator. What is the difference between the two or are they the same. Either way, I’m interested.
I would like to know when will start the new course, the content and the price!
Thanks!!
Hi, Iām interested in learning more about your program and how to get started. Iām in school for business to be a business consultant and I believe taking interest in Pinterest management business might not only be viable for that but with my business as well
Hi! Pinterest always interests me. I hope your training will uncover more of these. Looking forward to your exciting program to help women like me to be more productive. Thanks.
Hello,
I currently am in the process of starting a bakery business! I use pinterest everyday as inspiration for sweets. I would love to learn how the proās pin! Also, super interested in becoming a Pinterest VA and attending your course! š
Hi Kindyl! that’s wonderful! You can sign up for the waitlist, did you put your name on it?
Hello,
I am interested in taking the Pinterest va course
Hi Ndidi! Thanks so much for commenting! The program is actually a coaching program and not a course. We will be opening again in the Fall. Did you get your name on the waitlist?
Very interested! I need a job where I can work from home to take care of my 4 month old. Have worked in sales my whole working life and iām interested in being a virtual assistant!
Sounds perfect for you Julia! Did you put your name on the waitlist for my program?
just did!
Interested. The info, please. I have been short on financial resources and this could be the long-awaited solution. Thanks
Hi Nathaniel! Thanks so much for commenting. Did you just your name on the waitlist? We will be opening up again in the fall and would love to have you.
Can you please send me info. ?
Hello, I am definitely interested and could use a side hustle, i like to know more information information
Emailed you Josue!
Hi Meagan,
Hope all is well. This is a brilliant! I have been pinning for many years and would like to shift my skill and make some revenue of it. Very interested in the coaching session.
Oh great timing!Did you put your name on the waitlist?
Hey i am interested. Seems to be a great oppotunity.
I would love to take the course! could you send me the info?? x
Hi.
Are people from South Africa able to be a Pinterest VA?
Yes of course!
Can you please add me to your list for fall? I would be interested in knowing the cost as well ~
Done Sarah!
I would be interested in learning more about the course and the cost. Can you please send more information?
Hi Meagan!
I just signed up for your waitlist regarding your Pinterest VA course. I’m wondering if you could share the approx date for the next enrollment, the cost, and a brief description of what the course includes.. like a table of contents or description of modules offered?
Thanks a lot for your time!
Hi Gabriela! Why don’t you email me? info@meaganwilliamson.com and I can share more details
Interested in becoming a Pinterest VA. Would you be able to send me more details? Thank you
Hi I would be interested in joining the program for VA. Is it open? O thereās a waiting list?
Thank you in advance
Chiara
I am willing to be a virtual assistant for extra cash on the side. Would like to know more.
Did you get your name on the watlist?
Hey there! I’m excited to learn more! Can I be added to your list for fall yet?
Added you Amanda!
Can i please be added to wait list.
Done Janice!
Hello
I really wanna learn more about it. can you please send me info?
thank you
Hi Giane! Sending you an email š
This program sounds like a wonderful opportunity for me, please add me to your waiting list.
I would love to learn more about becoming a Pinterest VA and working from home or while traveling.
Hey Mandy! Did you get your name on the waitlist for the program? We would love to have you!
Can you send me more info please? I am in the UK – will that matter? Thank you ?
Hi Megan,
I’d really like to hear more about your course (length, cost etc).
I am very interested! I would love to know the cost and date for the next enrollment!
I would like to know more about VA, help please..
Hi š could you send me the information on your course?
I’d like to get more info please. thanks!
Iād like more info too please.
Hey, Jo! I will be opening registration next week. Send me a message on Instagram if you want more details now, or check your inbox for an email very soon!